Consumer Marketing Manager (All genders)
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Job Title
Consumer Marketing Manager (All genders)
Job Description
In this role, you have the opportunity to
be an integral part of the Philips Poland marketing team as a Marketing Manager for one of the innovative businesses within the Philips Personal Health. You will drive the business by managing communication & product strategy, being responsible for maximizing business opportunities and ensuring flawless executions of the marketing activations.
Your role:
Building and implementing the local marketing strategy to drive a sustainable, competitive advantage of Beauty product portfolio while positioning the brand as an expert
Analyzing consumer research, channel trends, market conditions and competitor information to unlock new insights & business opportunities and ensure effective executions of category initiatives
Developing, implement, tracking and optimizing 360 marketing campaigns with disruptive approach, planned in the yearly marketing calendar within given budget executed across traditional, digital including social, in-store and new channels
Leading seamless New Product Introductions plan in liaison with local organization, by being the main point of contact for all launch requirements (potentially including also medical devices), ensuring locally relevant portfolio
Ensuring long-term category growth being responsible for key financial and key enabler metrics of the business plan
Handling the day-to-day multiple operations of the business
Acting as pivoting element between different functions such as Global Category Team, Regional Marketing Manager and Local Commercial Organization: sales team, TSM, PR, MI, digital, consumer care, demand planner, back office, as well as external agencies
Working closely with Regional Marketing Manager and HQs on assigned strategic projects on behalf of the CEE region
You are the right fit if:
You have university degree in Business/Marketing or equivalnet
You have min. 5-6 years of experience as Marketing Manager/Brand Manager or similar position
You bring knowledge of marketing processes, strategic planning and budgeting to manage a full Profit & Loss account
You are passionate about understanding consumer needs and translating consumer insights into impactful marketing strategies.
You have solid knowledge of digital marketing and go-to-market principles, including consumer acquisition, engagement, and digital experiences.
You are experienced in working with media house and creative agencies
You bring strong analytical skills to collate and synthesize data into actionable insights
You have excellent interpersonal, communication and presentation skills
You have can-do attitude and ability to meet deadlines motivating a multi-functional team
You are fluent in English & Polish
You have Solid MS Office skills – PowerPoint, Excel, Word,
Compensation & Benefits
Doing meaningful work should come with fair, transparent rewards. The base annual salary range for this role is 160,130 PLN – 265,290 PLN gross. We determine pay within the range using objective factors, like the skills the role requires, your relevant experience and the responsibility you'll have in this role, alongside internal equity and local market considerations. This role is eligible for annual incentive with your rewards linked to both individual performance and company results. We’ll share the full approach with you during the interview process, so you can make a clear, informed decision.
Our benefits:
Annual bonus based on performance achieved
Private medical care with the option to extend it to family members
Benefit System cards
Discount for Philips’ products
Hybrid work opportunities
Wide variety of trainings & learning opportunities
Promotion of a healthy lifestyle in the office
Employee Assistance Program
Company car
How we work togetherWe believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
About PhilipsAre you ready to do the work of your life to help the lives of others? Learn more about our business, discover our rich and exciting history and learn more about our purpose.If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care.
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